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Sunday, April 3, 2011

Etude Liquid Foundation : Review & Swatches

Sunday, April 3, 2011
Etude cosmetics is a very popular brand in Asia , it provides a wide range of affordable and great quality cosmetics. I really like its blushers , and eyeshadow range. Today i am reviewing one of my favorite liquid foundation by Etude house of cosmetics. I am using this for past two and a half years now for daily wear. And i am pretty satisfied with it.Thats why i like to buy it again and again. Here is a picture of this Foundation :

I really like its packaging , it comes with a glass bottle which is transparent and light pink in color which is very cute. It has a pump in it , which makes it easy to use and carry around. I have it in shade number  B-03 that is medium beige. It perfectly matches my wheatish skin tone. Heres a swatch :

un blended without flash

Blended- with flash

I like to apply it with my fingers in dots on cleansed and moisturized skin. After that i blend it using with my fingers in circular motion . Then with a sponge to blend it perfectly. It gives best results when used with etude compact powder in same shade.
It does not gives cakey or matte finish , but sets with a dewy finish , which i loves alot. I wear it mostly at day time or going some casual parties etc . it needs some touch ups after two to three hours and thats it. It comes with a price tag of Rs. 750 Pkr and its worth it. Do not compare it with other high end foundations . it does what it claims to do . It is not waterproof , so do not wear it in extremely hot weather or other circumstances. It does not give high coverage as it gives natural to medium coverage. 

Pros: affordable , easily available , blends easily , gives natural coverage, does not look cakey
Cons : Do not hide blemishes and other scars , you have to use a seperate concealer for that , not very long lasting , need to re touch every two to three hours with compact powder 

I would suggest it to girls who wants sheer to medium coverage and a daily wear foundation . its affordable too and easily available in Pakistan and Asian countries.

Have you tried this foundation ? share your thoughts and experiences with me ?

Signing off,


  1. i also use this foundation , looks very natural :)

  2. thanks for sharing your experience , cute :)

  3. where can you get it from?
    can u send me a website?


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